By American Dental Association 2015

Continue to provide public education outreach programs and to improve oral health literacy among the general public though direct investment and collaborations.

Baseline:
The ADA’s MouthHealthy.org website launched in July 2012. The ADA is a founding and executive member of the Partnership for Healthy Mouths, Healthy Lives and the Ad Council developed Children’s Oral Health campaign.

Goal:
Establish MouthHealthy.org as the most respected and trusted online resource for oral health information and as one of the top 5 most  visited websites for oral health information.

Goal:
Support and expand the efforts of the Partnership for Healthy Mouths, Healthy Lives and the Ad Council campaign through ADA  member dentists in the local community